RevenueCat blog

Featured Post

Web vs in-app subscriptions: Web subscriptions result in 6% drop in takehome revenue

🚨 Update (May 28 2025): New trial completion data for our big IAP vs web experiment

Jacob Eiting
Rik Haandrikman
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Annual subscriptions for apps: The pros and cons
Growth

Annual subscriptions for apps: The pros and cons

They boost cash flow and retention, but annual plans aren’t a universal win. Daphne Tideman explores when they help, and when they hurt.

Daphne Tideman

Daphne Tideman

June 06, 2025

How subscription apps can become painkillers
Growth

How subscription apps can become painkillers

A case study of Welltory and Mimo’s journey to becoming painkillers for their users

Daphne Tideman

Daphne Tideman

June 05, 2025

How to turn freemium users into loyal subscribers
Growth

How to turn freemium users into loyal subscribers

Why freemium can be your strongest growth engine, if you design it to convert

Alice Muir Kocourková
Why We’re Throwing $75K (and a Lot of Love) at Bolt’s World-Record Hackathon
Growth

Why We’re Throwing $75K (and a Lot of Love) at Bolt’s World-Record Hackathon

RevenueCat Joins Bolt’s World’s Largest Hackathon with $75K in Prizes

Rik Haandrikman

Rik Haandrikman

June 02, 2025

How to add subscriptions to a Bolt-generated Expo app
Engineering

How to add subscriptions to a Bolt-generated Expo app

Want to add in-app subscriptions to your Bolt app? This guide shows how to build a working paywall UI using prompts only, then integrate RevenueCat to handle real purchases and entitlements on Android using EAS Build.

Perttu Lähteenlahti

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

Listen now
Growth

Why teaching.com swapped free trials for guarantees (and won)

A 30-day guarantee turned out to be a smarter offer.

David Barnard

David Barnard

May 28, 2025

Why creative fatigue is killing your ROAS
Growth

Why creative fatigue is killing your ROAS

Why ad algorithms punish slowness on creative testing and what you can do about it.

David Vargas

David Vargas

May 28, 2025

RevenueCat Flutter SDK adds web support (beta)
Engineering

RevenueCat Flutter SDK adds web support (beta)

Flutter developers can now use RevenueCat to manage subscriptions across web, mobile, and desktop platforms.

Jeffrey Bunn

Jeffrey Bunn

May 27, 2025

RevenueCat Part 2
Company

RevenueCat Part 2

It’s not just about subscriptions anymore — we’re building the most important software company for apps.

Jacob Eiting

Jacob Eiting

May 22, 2025

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Google I/O 2025: Monetization & Play Console Highlights (and the case of the missing Billing Library 8)
Engineering

Google I/O 2025: Monetization & Play Console Highlights (and the case of the missing Billing Library 8)

Key monetization takeaways from Google I/O 2025: Play Console redesign, subscription bundles, churn‑busting tools, and a peek at Billing Library 8

Rik Haandrikman

Rik Haandrikman

May 22, 2025

Churn in subscription apps: top 5 cancelation reasons (and what to do about them)
Growth

Churn in subscription apps: top 5 cancelation reasons (and what to do about them)

SOSA 2025 benchmarks reveal where most apps lose users (and how to fix it)

Daphne Tideman

Daphne Tideman

May 21, 2025

Build a single Expo app with subscriptions on iOS, Android, and Web using RevenueCat
Engineering

Build a single Expo app with subscriptions on iOS, Android, and Web using RevenueCat

Use one React Native codebase and RevenueCat’s Web Billing SDK to support subscriptions across platforms in 30 mins

Perttu Lähteenlahti

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
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